Our Story
Each of our products contain minimal ingredients. Each product is natural, organic, vegan, and cruelty-free.
Driven by an entrepreneurial spirit, and recognizing the need for clean beauty, Jill Glaser developed the indie ATTN! Beauty product line. The hero product of ATTN! Beauty is the Makeup Sanitizer Mist, which was developed to clean and sanitize makeup. Neither makeup artists nor enthusiasts can be too careful about avoiding the cross-contamination of germs and bacteria. The ATTN! Sanitizer Mist is a clean and unique product: Jill can attest to the fact that it contains only five (5) ingredients all of which are natural, organic, cruelty free, and paraben free.
Recognizing that the ATTN! Makeup Sanitizer Mist is both a clean and simple product, it can also be used as a quick, on the job, brush cleaner. Since four of the five ingredients are also used in skin care, the Mist can even be used as a setting spray to help the longevity of wear.
Understanding the need for more and more alternatives to chemical-heavy cosmetics and tools, ATTN! Beauty includes a Makeup Mixing Medium. As with the Sanitizer, the Mixing Medium can be used for multiple purposes: to revive dry gel cosmetics, to bind loose shimmers and glitters, and to create a water-resistant eyeliner when applied to a powder makeup product.
In view of the environment and climate change as it impacts our water supply, the ATTN! Foam Makeup Remover is waterless, highly effective and yet very gentle as an eye makeup remover.
With the inclusion of our new Slim Palettes, the artist has limitless opportunity to unleash their creativity and still travel light.
About Jill Glaser
Jill Glaser is a freelance media makeup artist. She received her formal makeup training at Columbia College in Chicago, Illinois. In 2006, Jill founded Make Up First School of Makeup Artistry. Jill has served not only as a teacher, but—more importantly—as a mentor to those aspiring makeup artists who wish to pursue their passion. In 2019, Jill created ATTN! to address the need for sanitation within the industry—providing a clean, vegan alternative for makeup artists and consumers alike.
The full line of ATTN! products supports our mission to deliver clean, organic, all-natural products with a view toward both sanitation and environmental concerns.